What Makes Measuring Content Marketing ROI Difficult? (Business Opportunities - Marketing & Sales)

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Item ID 2161670 in Category: Business Opportunities - Marketing & Sales

What Makes Measuring Content Marketing ROI Difficult?


Looks simple, right? And it is when you’re tracking conversions from, say, a blog post written internally. However, very few customer journeys are that straightforward, especially in B2B marketing, where sales cycles can be very long, and attribution is hard to define accurately.


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Last Update : 14 April 2023 7:59 PM
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Item  Owner  : webigg02
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2023-09-30 (0.224 sec)